nd.gov - The Official Portal for North Dakota State Government
North Dakota: Legendary. Follow the trail of legends
North Dakota Economic Development Foundation Announces New Workforce Recruitment Campaign
Post Date: Mar 17 2014

By North Dakota Economic Development Foundation
Lt. Gov. Drew Wrigley and the North Dakota Economic Development Foundation today announced a new workforce recruitment campaign aimed at attracting a permanent private-sector workforce to meet the growing needs of North Dakota’s robust economy. The “Find the Good Life in North Dakota” campaign will use targeted marketing and event strategies to attract potential new residents to North Dakota.
 
The campaign will emphasize the career opportunities available in North Dakota and promote the qualities that make North Dakota a great place to live, work and raise a family. It is being developed to target people in states with chronic unemployment, and people in industries that are high-demand in North Dakota, including: engineering, healthcare, energy, skilled trades, transportation and information technology.
 
“We have been working hard to grow our economy and create jobs, and those efforts have paid off in big ways as North Dakota leads the nation in economic and job growth,” said Wrigley. “To sustain that growth, we need to ensure that the jobs we are creating are filled with highly-skilled workers, and this campaign is a tremendous opportunity to expand our workforce and promote the quality of life that North Dakota has to offer.”
 
The campaign is also placing an emphasis on attracting veterans and active military transitioning to civilian life and employment. It is estimated that 250,000 service men and women will be exiting the armed forces in the coming years and the campaign will invite them to start their next career in North Dakota.
 
“Find the Good Life in North Dakota” is a public-private partnership led by the North Dakota Economic Development Foundation. The State of North Dakota has provided $400,000 in matching funds to launch the project. “Find the Good Life in North Dakota” is set to launch in May 2014.
 
Steve McNally, Hess Corporation’s general manager of the company’s North Dakota operations, presented the North Dakota Economic Development Foundation with a $400,000 check as an investment in the “Find the Good Life in North Dakota” campaign. “Like many businesses, Hess is faced with tremendous workforce needs,” said McNally. “We want to hire workers who, like us, believe in the exciting opportunities North Dakota has to offer.”
 
“We’re a state with great schools, friendly people, supportive and safe communities, arts and entertainment, tremendous outdoor recreation and, of course, great job opportunities,” said Wally Goulet, chair, North Dakota Economic Development Foundation. “In the end, our goal is to ensure our state has the workforce it needs to take full advantage of the opportunities we have all worked so hard to create and foster.”
 
The North Dakota Economic Development Foundation is charged with helping the governor and Department of Commerce develop and execute strategies that improve our state’s competitiveness and increase economic growth.
 
10 Reasons To Do Business in North Dakota Experience ND - Relocate to North Dakota